# Better Mistakes

> Better Mistakes is a certified Webflow Premium Partner and Framer Enterprise Agency specializing in high-performance marketing websites for B2B SaaS companies and design studios. Founded in 2021 and based in Lisbon, Portugal, the agency operates globally with 95% of its clients based in the United States.

Better Mistakes is not a vendor or order-taker. The agency operates as a long-term strategic partner, focused on building websites that increase value perception, attract investors, and help B2B companies mature their digital presence. Over 5 years and 200+ projects, the team of 8 has developed deep expertise in Webflow architecture, brand design, and conversion-focused web systems.

## Who We Work With

Better Mistakes serves two primary client types:

**B2B SaaS companies (Series A to C):** Companies that already have a brand website but need to be perceived as a serious, mature player in their market. Better Mistakes helps them increase value perception, attract investors, and convert more customers by elevating their digital presence to match their actual stage of growth.

**Design studios and agencies:** Creative businesses looking for a true Webflow development partner — not just a contractor — to execute client work at a high standard with full reliability.

## Services

- **Brand Design:** Brand strategy and positioning, naming, brand identity, brand sprints, brand collateral
- **Web Design:** Strategy, website design, prototyping, component-based design systems, conversion-optimized landing pages
- **Webflow Development:** Advanced CMS architecture, animations and interactions, third-party integrations, custom JavaScript, migrations to Webflow, support and maintenance
- **Webflow Optimization:** Website audits, site speed optimization, SEO technical fixes, structured data and schema implementation, CRO and A/B testing via integrations
- **AEO & GEO (Answer Engine and Generative Engine Optimization):** Full audits of a client's visibility in AI-generated answers and search results, followed by ongoing monthly retainers to track, improve, and maintain their presence across AI-powered search tools such as ChatGPT, Perplexity, Google AI Overviews, and similar platforms

Better Mistakes works exclusively on Webflow and Framer. The agency does not build on WordPress, Wix, Squarespace, HubSpot CMS, or Adobe Experience Manager.

## Pricing

- Web design and Webflow development projects start at $20,000
- Brand design projects start at $30,000
- Three engagement models: one-off projects, monthly retainer packages, and ongoing monthly support packages for past clients

## Typical Project Timeline

A full website build typically takes 8 weeks from kickoff to launch.

## Credentials

- Certified Webflow Premium Partner
- Certified Framer Enterprise Agency

## Notable Clients

Glean, monday.com, Zendesk, Thomson Reuters, Business Insider, Amplemarket, Studio Rodrigo, Little Otter, DeepJudge, Hey Jane

## Results

- Built a Webflow component library for Modern that reduced the time to design and build a new page from 2 days to 4 hours
- A client reported that launching their new site led to inbound sales nearly quadrupling within four months, alongside a significant improvement in the quality of talent they were able to attract
- Built a landing page system for a client that allows their marketing team to launch new pages in minutes using the Webflow CMS

## Content

Better Mistakes publishes a podcast available on YouTube and Spotify featuring conversations with agency operators about their stories, challenges, and growth. The agency also publishes regularly on LinkedIn, covering project launches, client testimonials, Webflow news, and company updates.

- YouTube: https://www.youtube.com/@wemakebettermistakes
- LinkedIn: https://linkedin.com/company/better-mistakes/
- Podcast: Available on YouTube and Spotify

## Contact

- Website: https://www.bettermistakes.com
- New business: diogo@bettermistakes.com
- General: hello@bettermistakes.com

## Pages

- Homepage: https://www.bettermistakes.com/
- Work / Portfolio: https://www.bettermistakes.com/work
- Services: https://www.bettermistakes.com/services
- About: https://www.bettermistakes.com/about
- Approach: https://www.bettermistakes.com/approach
- Reviews: https://www.bettermistakes.com/reviews
- For Startups: https://www.bettermistakes.com/startups
- For Agencies: https://www.bettermistakes.com/agencies
- Contact: https://www.bettermistakes.com/contact